The label
An independentlabel from Toronto.
3 Nightmares is an independent fashion label founded in Toronto, built at the intersection of fashion, illustration, visual art and contemporary streetwear.
The label is early. There is no archive to point at and no back catalogue — the first chapter is being drawn and cut now, and this site is being built alongside it rather than after it.
Work is released in chapters. Each one is a small, finished idea: a set of garments made together, released together, and then closed. Nothing is restocked.
PrototypeHow it works
- Chapters
- Each release is a numbered chapter. When it closes, it is not reprinted.
- Collaboration
- Chapters are made with musicians, illustrators and artists as often as they are made alone.
- Production
- Made to order rather than produced into a warehouse, so nothing is made until someone buys it.